Twitter on toes

29 11 2008

The entire country shudders down to view the aftermath of the Mumbai attacks. All the countrymen were trying to gather latest updates of the entire sequence of events from the affected sites. But what matters at such moments is, the authenticity and spontaneity of information. And amongst such upheaval if we find a true friend always on toes for us we are fortunate.
Twitter has proven to be one such pal, as the tweets really gave unabridged details of the happenings from the places engulfed by terrorist attacks. To the extent that when the news channels initially reported the mission over at Taj, tweets were hinting at that the struggle was still on and later it proved to be true. The sites like Flickr had photographs from the affected areas within no time.

‘Social Media for a Cause‘, as it helped people to know the wherebouts of their lost brethren and relieved them of their worries. The power of Social Media is immense and it has proved to us as Twitter was on toes when we wanted it the most!

Post contributed by: Charu Bajaj


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2 responses

29 11 2008
Paritosh Sharma

Charu, great post!!

Absolutely, It has been marked by every News channel and reports that Social Media was much faster in the recent Mumbai terrorist attacks that I got to know there were bloggers who were interviewed by various media channels. Times group posted that they have over 9 million page views during the course of events.

Accounts of people on Slideshare, Flickr, communities on orkut have essentially gotten viewed several times more than what could have been possible in normal circumstances. I think you have captured the essence and power of Social media right:)

Also I did follow you PR 2.0 ppt on slideshare, your work seems good into branding and PR..looking forward to exchange more notes.

1 12 2008
nikhil bajaj

This is awesome stuff. Its good to be reporting at such a fast pace. Though coming from a more conservative view point I would feel that the control mechanism is flawless to ensure that everything that gets reported is monitored.

Cheers

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